inspiration

The Field Notes

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Case Study: Namesake Coffee
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Case Study: Namesake Coffee

Inspired by the desire to live intentionally, their background in horticulture and love of nature, founders Michael and Jessica Beans created Namesake Coffee to inspire others to slow down and enjoy life through the peace of intentionality crafting a delicious cup of coffee.

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3 Signs Your Business is Ready for a Rebrand
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3 Signs Your Business is Ready for a Rebrand

Rebranding your business doesn't need to be stressful or scary – in fact, I believe it can be fun. Rebranding can have a large impact on not only your business’s success, but on you as well. Rebranding might be the fresh start you need to feel inspired, reigniting your passion for your business, realigning your goals, mission, and values, and elevating your business in a completely new way. By not rebranding, there’s a high chance that you’re hurting your business. A rebrand can, and should, give your business the fresh start it needs to continue to grow, and will help to attract your audience, increasing your sales.

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Case Study: Chelsey Home
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Case Study: Chelsey Home

Chelsey Home is an award-winning Online Interior Design Studio that focuses on designing functional and holistic spaces. With her minimal and timeless style, founder Chelsey Preuss combines natural aesthetics and high quality permanent pieces to create functional spaces that promote intentional living and inspire overall wellbeing.

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5 Tips to Make Your Business MoreEco-Friendly
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5 Tips to Make Your Business MoreEco-Friendly

These days, there are so many easy ways that we can make our businesses a bit more eco-friendly, and a good place to start is by doing a sustainability audit of your workplace. When auditing your business through the lens of sustainability, consider your office procedures and processes, your supply chain and the packaging you use, and take time to brainstorm ways that you can make each of these more eco-friendly.

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8 Ways to Increase Website Sales
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8 Ways to Increase Website Sales

Your website plays a crucial role in the success of your business, selling your products and showing your potential customers who you are and what you do for them, even when you’re not around. Which is why, if it’s doing it’s job well, it can be an amazing tool for your business – making sales while you sleep and generating ongoing leads. But, if it’s not working well, then it’s time to update and optimize your website for increased sales.

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